Design That Moves You

Skipping Only Zones

Brooklyn, New York

2011 to present

For most, the choice route to and from work (or anywhere, for that matter) is the fastest, most direct, or most familiar. Bent on breaking up the monotony of rote passage by introducing a little fun, Sierra Seip and Alison Uljee created Skipping Only Zones, with signs that riff off the standard pedestrian-crossing sign installed at various crosswalks, sidewalks, and pedestrian paths throughout New York City. The designers were heartened to see people follow their sign’s prompt, goofily skipping across streets or bonding with strangers over a funny, shared moment. Skipping Only Zones is part of Seip and Uljee’s larger project, Design That Moves You, a series of urban interventions that uses fun as a motivator for increased physical activity and social interaction.

Accessibility, Community, Economy, Pleasure
24 hours
Problem - monotonous commutes that don’t encourage social interaction
Solution - street signs suggesting unusual behavior